For Immediate Release
February 22, 2023
The OFOA Launches New Brand Identity and Recruitment Campaign
The Ontario Zebras Identity and Store Launch in Ontario
Hamilton, Ontario – Football Ontario, in partnership with the Ontario Football Officials Association (OFOA) and The Youth Sports Network, is proud to announce the launch of a new brand identity and recruitment campaign for officials across the province.
The Ontario Zebras are the newest team to hit the field this spring and a fresh look at what it means to be a Football Official. Appealing to current and past players, youth, parents, and retirees, officiating football in Ontario is a great fitness activity that pays you to stay connected to the game you love.
The Ontario Zebras is a positive step forward designed to recruit new officials across the province and ensure that there are enough qualified officials for the needs of each and every community. The Ontario Zebras materials are open to be used by all official associations across the province in order to assist in their recruitment efforts.
Football requires impartial, competent officials to ensure the game is played fairly and safely. There is a need for football officials! If you enjoy the game of football, this is a wonderful way to be part of a great sport and provide a vital service at the same time!
Football Ontario is also proud to share that, in partnership with Area 51 Sports and the OFOA, the organization will be selling the new Ontario Zebras Officials branded apparel via an online store. All proceeds from every purchase will be immediately redirected back into the training of new officials! This provides a unique opportunity to sport fresh gear and support officials across the province at the same time.
FOR MORE INFORMATION:
ABOUT FOOTBALL ONTARIO: Football Ontario is the sanctioned provincial governing body for football in Ontario, through its focus on transparency, growth, alignment and excellence, is engaged in providing football opportunities for all of Ontario. Football Ontario is driven by a commitment to deliver football programming, opportunities and resources for its members and the provincial football stakeholders. Please visit: footballontario.net